In 2012, with nearly a decade of experience as a NCAA Division I Men’s basketball coach, Athlete Innovation founder, Drew Dawson, ventured out of the world of college hoops and into the world of entrepreneurship. As a participant in Startup Weekend Hartford, he applied his understanding of sports, coaching, and program development to co-found a fitness and physical therapy-based technology startup. At the end of that weekend-long competition, where both established and aspiring entrepreneurs come together to share ideas and build startups, Drew's team was awarded 1st Place by the panel of judges, as well as the "Startup Weekend People’s Choice” award. As a result of the recognition received at Startup Weekend Hartford, Drew was selected to attend one of the first of only six Global Startup Weekend NEXT Programs. There, he spent six weeks working alongside a cohort of highly successful entrepreneurs, investors, and thought leaders including serial entrepreneur, best-selling author and Columbia University business professor, Bob Dorf. Drew has since worked as a founding team member on two different startups, and is currently adjunct faculty and coach at Choate Rosemary Hall, a Connecticut-based boarding school widely considered a global leader in secondary education.